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Create a Facebook pixel
Go to Pixels tab in Events Manager on facebook and create a pixel.
Select to manually install the code yourself
Enable advanced matching from the window that follows. You dont need to copy the pixel code to configure it in spotipo. But you may want to copy it for your own website.
Note down pixel id for configuring it in spotipo
Configure Pixel id on spotipo
After selecting corresponding site, click on Retarget option on Campaigns tab
Provide the previously collected pixel id to spotipo
Verify if pixel is sucessfully inserted on spotipo
Search and install Facebook Pixel Helper from chrome web store
Confirm to add it to the chrome when asked.
After installation, there will be pixel helper icon on browser toolbar.
Try to login yourself as a guest to the wifi. After login process is completed, Facebook Pixel Helper will indicate that pixel is active.