How to configure Facebook Pixel

Create a Facebook pixel

Go to Pixels tab in Events Manager on facebook and create a pixel.

Select to manually install the code yourself

Enable advanced matching from the window that follows. You dont need to copy the pixel code to configure it in spotipo. But you may want to copy it for your own website.

Note down pixel id for configuring it in spotipo

Configure Pixel id on spotipo

After selecting corresponding site, click on Retarget option on Campaigns tab

Provide the previously collected pixel id to spotipo

Verify if pixel is sucessfully inserted on spotipo

Search and install Facebook Pixel Helper from chrome web store

Confirm to add it to the chrome when asked.

After installation, there will be pixel helper icon on browser toolbar.

Try to login yourself as a guest to the wifi. After login process is completed, Facebook Pixel Helper will indicate that pixel is active.

How did we do?